A few tips on selling
frequently asked questions about selling
When is the best time to sell?
There is no specific time or season that will guarantee the best price, but if you monitor the market and pay attention to when stock levels are low in your suburb, you may find an oversupply of buyers willing to purchase at premium prices. Supply and demand is the key to determining the best time to sell. Call or email us to receive our monthly email market reports specific to each suburb.
How do I choose my agent?
Always do your research. Attend open houses and observe the way the agent interacts with potential buyers. See if they are able to answer all questions and market the property in a positive light. Ask “What makes you different from other agents?” Their response should clearly define how they stand apart from their competitors, as an individual agent and as an agency.
How much is my home worth?
Selecting an agent based on who provided you with the highest price estimate will likely result in a disappointing outcome. An agent must substantiate his/her opinion of value by providing you with recent comparable sales within your neighbourhood. Great sales results come from an agent’s marketing and negotiation skills as well as the buyer’s level of emotional attachment to the home. It’s impossible to predict how emotionally attached buyers will be before the house is even on the market.
What is involved in marketing my home?
Marketing is an investment in your final profit. Our aim in every marketing campaign is to capture all buyers in the marketplace – active and passive, investors and owner-occupiers, locals and international buyers. Marketing is divided into three areas: Agent - Database communication, descriptive for sale boards, brochure and droppers; Print - Local, metropolitan and Asian newspapers; Digital - Web portals, e-alerts and social media.
An auction or private sale?
An auction is usually best for homes that are in high demand, well-presented and planned, and close to schools, shops and transport. Private sales are appropriate for homes that may not appeal to the wider buying pool, or for vendors who prefer negotiating in a private manner. Our qualified sales consultants will help you choose the method of sale that will realise your desired outcome.
How can I add value to my home?
Our qualified agents can make recommendations on what may increase your overall price at sale. It is always our aim to minimise selling costs for the vendor, but a small amount spent on cosmetic upgrades can return tens of thousands of dollars at sale. We work in connection with qualified and reliable tradespeople, gardeners, cleaners, home stylists and staging companies.